About Me
With over 20 years of design experience, I am a dedicated UX designer passionate about creating user-centric solutions that make a difference.
User-Centric Design
I focus on UX strategy, research, and user testing to ensure my designs meet real user needs. My commitment to accessibility ensures my work is inclusive, particularly for people with learning disabilities.
Market Research Expertise
Leveraging my background in market research, I develop user-friendly solutions that are strategically aligned with market demands. From developing admissions materials to establishing the EnviroSense brand, my insights drive my designs.
Brand Development
I specialize in creating cohesive and impactful brand identities. My work includes refreshing logos, developing brand systems, and crafting comprehensive marketing materials for institutions like the University of South Carolina and Sonoco.
B2B Experience
With extensive experience in B2B roles, particularly in healthcare and manufacturing, I design for complex, enterprise-level systems. At ArisGlobal, my design enhancements significantly increased user engagement and process efficiency.
Leadership and Collaboration
I excel in leading UX teams and managing projects. By streamlining processes and fostering collaboration, I have boosted productivity and reduced errors in product release cycles.
Design Thinking
Using Design Thinking principles, I create wireframes, prototypes, and user flows that address user pain points and improve satisfaction. My iterative approach ensures solutions are effective and user-focused.
Promoting Equality
At Sonoco, I founded and led the LGBT+ Business Resource Group, dedicated to promoting equality in the workplace. This initiative reflects my commitment to creating inclusive environments where everyone can thrive.
Let’s Connect
If you’re looking for a seasoned designer who combines creative and analytical skills to deliver impactful, user-centered solutions, let’s connect. Together, we can create designs that truly make a difference.
